Monday, December 12, 2016

Introducing the Lensbaby Creative Portrait Kit!

Express your visual voice with the new Lensbaby Creative Portrait Kit!

This kit contains Composer Pro II with the Edge 80 to set your subject apart in a slice of focus surrounded by a soft blur, the Optic Sweet 50 for a sweet spot of sharp focus set off by lots of bokeh and blur and the Optic Twist 60 for lots of twisty, swirly blur with a bright center of focus. For those shots where a more traditional look is desired, use the Edge 80 Optic like an 80mm Prime lens by putting it in the straight Twist 60 body. 

The Lensbaby Composer II with the Edge 80 installed.

Taken by April Milani with the Lensbaby Edge 80, part of the new Creative Portrait Kit

The Twist 60
Taken with the Lensbaby Twist 60 by Chris Zielecki
The Lensbaby Sweet 50

Taken by April Milani with the Lensbaby Sweet 50

The Creative Portrait Kit ships in January and it’s ready to pre-order now! 

Tuesday, November 22, 2016

SDC Photo is now an authorized Atomos partner!

SDC Photo is proud to announce that we are now an authorized Atomos partner! Check out the full line of Atomos now, including the new Shogun Inferno

The Shogun Inferno has a full range of easy to use scopes, plus comprehensive audio options so you don't need a separate audio recorder! Other features include trigger start/stop recording, built in 3:2 and 2:2 pulldown plus creative features like continuous cache recording and time lapse!

Record, play, monitor and edit with the Shogun Inferno! And don't forget to check out the full line of Atomos accessories now available on our site. 

Tuesday, November 1, 2016

Introducing the latest from MeFOTO!

The MeFOTO Air line has 3 new tripods and one monopod that are the definition of lightweight and portable with unmatched stability. Let's take a closer look!


The MeFOTO Air BackPacker is lightweight but can support up to 17.6 lb, making it a perfect choice for all your cameras, from cell phone right up to DSLR! 

An anodized aluminum Arca-Swiss style camera plate with a 3-in-1 screw is included.  But it fits industry standard plates, so if you already have a MeFOTO or Arca Swiss plate, you’re in business! 

The new MeFOTO Air GlobeTrotter in Green. All the new MeFOTO tripods and monopods have the HyperLock leg system, which makes them faster and easier to set up more compact for travel. 

The MeFOTO Air RoadTrip in Red. Compare ONE lock per leg vs 9 to a whopping 15 leg locks for some other brands. But don’t worry about the stability, as the HyperLock design is actually better and sturdier than some other tripod leg locks.

 The MeFOTO Air WalkAbout monopod in Red has just ONE HyperLock Leg Lock, making it MeFOTO's lightest and most compact monopod!

Like what you see? Head over to the MeFOTO page on our site and start shopping for your new MeFOTO tripod or monopod!

Friday, October 21, 2016

Introducing the newest lenses from SIGMA!

First up is the Sigma 12-24mm f4 Art lens! Ultra wide angle with crisp, zero distortion from center to edge in a completely new optical design with premium components.  The f4 is one stop brighter, allowing for the higher shutter speed needed to capture fast moving subjects. Dust and splash proof construction for when shooting near the water or in inclement weather. A 9 blade rounded diaphragm creates beautiful background bokeh to isolate and emphasize the subject. 

Sigma 12-24mm Art Lens

The new Sigma 12-24mm f4 is a must-have lens for any portrait photographer, whether you specialize in studio or on-location work.

Introducing the Sigma 85mm 1.4 Art lens! The 85mm 1.4 delivers beautiful bokeh that is so exact you can focus on the pupil of the eye while blurring the lashes! Sigma has also leveraged its latest innovations in design and materials to make this The ultimate lens for portraits.  Special features deliver a clear image across the plane as well as exceptional resolution making this a perfect lens for full-frame DSLRs offering 50-megapixel or higher resolution.

The new Sigma 85mm 1.4 Art Lens

All Sigma’s art lenses are made for the inner artist in every photographer and deliver the highest standard of rendering performance anywhere. 

Introducing the  Sigma 500mm F4 DG HSM OS Sports lens! This is the new flagship lens of the Sports line and a masterpiece of a hyper telephoto lens! Great features for challenging shoots include enhanced dust- and splash-proof construction, Optical Stabilizer (OS) system, SIGMA Tele Converter compatibility, AF function switch, SIGMA’s latest-generation Hyper Sonic Motor (HSM), and more. A magnesium alloy barrel and carbon fiber hood keep the 500mm lightweight for easy portability as well as sturdy enough for the toughest shooting conditions. 

Our favorite feature of the new Sigma 500mm f4 Sports Lens? The manual override incorporated to make two full-time manual modes switchable. Genius!

Tuesday, October 11, 2016

Introducing the Lensbaby Trio 28mm!

Introducing the Lensbaby Trio 28mm, a 3 in 1 selective focus, compact design lens for mirrorless cameras. It has a wide 28mm focal length for street scenes and landscapes, and it's also great for portraits! And you can easily and quickly switch from Twist, Velvet and Sweet with a simple flick of the dial.

Twist, a true Petzval optic design, gives you a large sharp central area of focus surrounded by twisty, swirling bokeh.

Sweet creates a sharp central sweet spot of focus surrounded by gradually increasing blur.

The Lensbaby Trio28 for Sony E
The Lensbaby Trio28 for Fuji X

The Lensbaby Trio 28 is now available for pre-order at a great price, and whether you're exploring your own backyard or traveling far away from home, Trio 28 helps you shape your vision in the moment – in unexpected and surprising ways.